From $6M to $15M in Revenue

Erdmann Outdoor Living’s Growth Story with Upgrade

• Erdmann Outdoor Living partnered with Upgrade to offer financing through its platform*, growing revenue from $6M to $15M while helping customers fit projects to their budgets.

Overview

### 60→10 days from 
appointment to sale

+70% average ticket size

2.5x revenue growth

Challenges

Erdmann Outdoor Living assumed customers didn't need financing since most paid cash. But many saw cash as their only option and walked from projects they wanted. Missed deals for the homeowner and the business.

Customers defaulted to cash

Sales reps never offered financing

Left deals on
the table

Solutions

By introducing financing into every conversation, Kyle helped homeowners see it as a smart way to get the project they want, stay on budget, and meet their goals—while driving 2.5X revenue growth for his business.

Offered payment
options

Personalized
financing plans

Closed high value leads

Kyle Erdmann

Erdmann Outdoor Living

Erdmann Outdoor Living partnered with Upgrade to offer financing, growing revenue from $6M to $15M while helping customers fit projects to their budgets.

”I always thought my customers didn’t need financing. But we found the right partner, and signed up with Upgrade.”

Kyle Erdmann

Owner